Just in Time for Harvest, Consumers Can Find Recipes, Information and More on Michigan Apple Committee’s Redesigned Website
LANSING, Mich. – Michigan Apple Committee has launched a re-designed website for the 2023 crop year, the organization has announced. The consumer-facing website provides a wealth of information for apple lovers, including recipes, health information, varietal information and grower biographies.
“The goal of our website is to share a positive Michigan Apple experience with consumers. Whether it’s usage tips, finding a farm market or cider mill or simply finding out when their favorite variety is expected to be harvested, consumers can use our site to ‘get to know’ the Michigan Apple industry and be a part of the tradition of apple production in our state,” said Diane Smith, executive director of the Michigan Apple Committee.
The website, which is popular with consumers, shares apple variety information, grower profiles and information for kids. The goal of the site is to educate consumers and inspire them to choose Michigan-grown fruit.
“Historically, the most popular pages on MichiganApples.com are the Recipe page and Find MI Apples. In addition, the Michigan Apples Official Dietitian, Shari Steinbach, MS, RDN provides health information and solutions for busy families in the Healthy Living section of the site,” said Smith.
The Michigan Apple Committee is a grower-funded nonprofit organization devoted to marketing, education and research activities to distinguish the Michigan Apple and encourage its consumption in Michigan and around the world. To learn more, visit MichiganApples.com.