Michigan Apple, BOYNE team up for locally-grown sweepstakes
FOR IMMEDIATE RELEASE
Contact: Denise Donohue
Family vacations to be given in random drawing
(DeWitt, Mich.) – While supporting Michigan Apples 900 family-operated farms, Midwest consumers can enter to win a family vacation at Boyne Highlands or Boyne Mountain, northern Michigan’s finest resort attractions in any season.
This is a joint initiative, between Michigan Apple Committee (MAC) and BOYNE, to promote Michigan as an agri-tourism destination, alive with locally-grown Michigan Apples, family fun, and beautiful scenery.
“Michigan is the perfect tourist destination and a state with vast agricultural resources,” said Denise Donohue, Executive Director of the Michigan Apple Committee. “This sweepstakes program allows consumers to see Michigan as a vacation destination where you can golf, ski, and do so much more, depending on the season.”
Three winners, chosen from a random drawing to be held in January 2012, will each receive a prize package that includes two nights’ hotel lodging and choice of ziplining, skiing/snowboarding or golf at Boyne Highlands or Boyne Mountain resorts for a family of four. Participants must be residents of Michigan, Illinois, Indiana, Ohio, Wisconsin or Kentucky and have until December 31, 2011 to enter. For official rules and details on how to enter, visit MichiganApples.com/contests.
“Our resorts support a great number of Michigan products, and we hope to bring even more exposure to Michigan’s abundant agricultural offerings through the sweepstakes,” said Julie Ard, director of resort marketing for BOYNE. “Last year’s sweepstakes was extremely successful, so we are pleased to again partner with MAC to promote this great state.”
Michigan Apple Committee is a grower-funded nonprofit organization devoted to promotion, education and research activities to distinguish the Michigan apple and encourage its consumption in Michigan and around the world. For more information, visit MichiganApples.com.
BOYNE is a collection of mountain and golf resorts, retail stores and real estate opportunities based in Michigan. Each of the collection is a member of the Boyne Resorts family of resorts and attractions and includes Boyne Mountain Resort in Boyne Falls; Boyne Highlands Resort in Harbor Springs and The Inn at Bay Harbor – A Renaissance Golf Resort in Bay Harbor as well as Bay Harbor Golf Club, Crooked Tree Golf Club, Avalanche Bay Indoor Waterpark, Boyne Country Sports and Boyne Realty. For more information on BOYNE, visit www.BOYNE.com.