Victoria Wittenbach continues reign as 2021 Michigan Apple Queen

LANSING, Mich. – Victoria Wittenbach of Belding, Mich. will serve as the 2021 Michigan Apple Queen. Sarah Rasch of Grand Rapids, Mich. is first runner-up. They were crowned as Michigan Apple “royalty” in December 2019, however, the COVID-19 pandemic…


Michigan Apple Committee Announces 2021 Research Funding

LANSING, Mich. – The Michigan Apple Committee board approved funding for 2021 industry research projects at their March board meeting. Research funding is a part of MAC’s mission to serve Michigan’s apple growers.

“Members of the MAC Board of Directors…


March is National Nutrition Month

Eat more vegetables and fruits, including Michigan Apples

LANSING, Mich. – March is National Nutrition Month, an annual campaign created by the Academy of Nutrition and Dietetics, encouraging consumers to learn about making informed food choices …


Celebrate American Heart Month with Apples

LANSING, Mich. – Michigan Apples can help keep your heart healthy, along with a balanced diet that includes many fruits and vegetables. As Americans observe American Heart Month in the month of February, the Michigan Apple Committee works with expert…


Michigan Apples are an Important Part of a Healthy Diet

Consumers Can Choose Apples to Help Stay Within New Dietary Guidelines

LANSING, Mich. –     The 2020-2025 Dietary Guidelines were just released, and they focus on choosing healthy foods and beverages that are rich in nutrients, while staying within…


EverCrisp® Apples – Sweet, Crisp, and Long-Lasting

Variety developed in the Midwest and grown in Michigan

LANSING, Mich. — Michigan Apple lovers have a new variety to get excited about with the EverCrisp®, a cross between Honeycrisp and Fuji. This late-season apple stores well and is long-lasting, boasting…


Three New Sections for Michigan Apple Retail Dietitian Kit Available

Collaboration with Shari Steinbach, MS, RDN continues to provide valuable resources for retail partners

LANSING, Mich. – The Michigan Apple Committee has released new sections for their Retail Dietitian Kit to continue to assist retailers …


Michigan Apple Committee Pilots New Pop Up Display Bins

Plans to expand program to additional retailers in fall 2021

LANSING, Mich.  – The Michigan Apple Committee is adding cardboard pop-up display bins to its in-store offerings on a pilot basis this fall. The bins will be featured beginning this month at…


October Proclaimed Michigan Apple Month

LANSING, Mich. – Governor Gretchen Whitmer has proclaimed October to be Michigan Apple Month, recognizing the importance of the Michigan Apple industry.

Michigan is known for its diverse agriculture, which includes many specialty crops such as apples.…


Michigan Apple Committee provides resources for eating healthier at home

MAC’s Official Dietitian encourages apple consumption as part of a healthy diet

LANSING, Mich. – The COVID-19 pandemic has triggered an increase in home food preparation with more families sitting down for meals together. According to a recent study…